We serve to 120 international customers in 75 countries.
Bentaş Bentonit started active exports in 2009. As of today, Bentaş Bentonit exports more than 80% of its production. The majority of these exports comprises of the European market.
Bentaş Bentonit exports more than 80% of its production.
Hey everyone, This is Yavuz OMUR from Bentas Bentonite, Turkey. I’m the export manager of the company for the past three years. In fact, I’m going to be celebrating my 3rd year with the company in May, 2022.
I’m here to talk about our company in general and give a brief information about our export operations. Our company was first founded in 2007, and the very first export operation took place in 2009. And right after 2009, we have immediately became the leading manufacturer of bentonite cat litter in Turkey. And as of now, we are still leading the industry in three different categories; including the production capacity, packaging capacity and leading export volume. Almost 60% of our production capacity goes into private label businesses. And this wouldallow us to make businesses with largest supermarket chains, wholesalers, pet store chains and retailers.
And almost 30% of our sales goes into our own trademarks. And the leading trademark of our company is called VanCat®, which is being distributed in 56 countries. And the significance of VanCat® is that it has been named as the brand of the year back in 2019-2020 as well as 2021-2022. And with that being said, I’d like to take this opportunity to once again thank our official VanCat® brand distributers around the world.
Followingly, we have the brand of Cat’s White®, which has been introduced following VanCat® and currently being distributed in 20 countries. And the significance of Cat’s White® is that it has a enviromentally friendly packaging.
Moreover, we have the brand of RoCat® which is being distributed in 12 countries. And the significance of RoCat® is that it is more price competitive.
Last but not least, we have the brand of White Sand® which is currently being distributed in 8 countries. And the significance of White Sand® is that it has the higest quality producty we have created so far since our establishment.
And finally, I’d like to talk about the general issues that we are facing as a globe for the past few years including the era of Covid-19 as well as the regional conflicts in and around Europe. Of course, such events had led to significance changes in cost of production as well as cost of transportation. As Bentas Bentonit, what we had to do was to be more transparent with our clients and have more direct approach towards our clients. And that’s exactly what we did. As the export department what we had to do is to share, on a monthly basis, export news so that our clients can keep up with the latest news of our industry. And when it comes to cost of transportation, our board has decided to invest in new warehouses in Istanbul which had have helped our clients have more competitive freight rates which is crucial for our trade.
Of course, we are going to be attending to the international pet trade shows around the world, mainly in Europe, so we would like to welcome you to visit us anytime during those exhibitions. Regardless, you are always more than welcome to visit our facilities here in Turkey.
Hope to see you soon. Thank you.
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